Knoxville Oktoberfest




No Ticket Required! Other than our 5-9AM Barrel-Tapping Ceremony on 9/16, the entirety of Oktoberfest is open to the public with neither ticket nor cover charge required.

We are a pet-friendly venue. Dogs are allowed and water is available throughout the biergarten. NOTE: Dogs are not allowed indoors unless they are only passing through or acting as a service animal.

Yes! Unless strictly stated in the schedule, we keep all events family-friendly throughout the year.

Schulzes Schnitzel Kitchen operates on the same hours as the brewery. If the bar is open, so is the kitchen!

The brewery keeps a stock of various GF beer options. However, the kitchen does not advertise any food as 100% GF due to possibilities of cross-contamination. It’s always best to talk to staff in-person about your dietary needs and how they can cater to them.

Vegan/Vegetarian substitutions are provided when requested in-person at the kitchen ordering window. Check out our Vegan/Vegetarian menu section for what’s available.

Yes, aside from our upstairs Mezzanine loft, the entirety of our brewery is wheelchair accessible. However, we do advise caution when exploring the brick-laid biergarten.

Parking is available across the street at our guest parking lot, along the street of Bernard Avenue, and in the medical center parking lot. This year, AXLE Logistics is opening their parking lot to all Oktoberfest guests – just be sure to check the hours on the lot signs! All parking is free.

We keep the show going! While some events may be moved into the taproom or slightly delayed, we do our best to always follow through on each and every plan.

FAQ'S: Oktoberfest Edition

Oktoberfest was first celebrated on October 12, 1810 in Munich as a celebration of the marriage between Bavaria’s Crown Prince Ludwig and Princess Therese Charlotte Luise of Saxony-Hildburghausen.

Nowadays, Oktoberfest dedicates itself to fall harvest and beer. It is currently one of the largest festivals in the world and brings in 6 million visitors.

Additionally, only six Munich breweries are allowed to serve beer to those 6 million people! Five million liters are annually consumed at the 16-day festival.

Schulz Brau participates in Oktoberfest in true fashion. Whatever time Munich starts, Schulz Brau matches it with their first tap pour – even if it’s at 6:00 am!

The original Oktoberfest, which started aS a marriage celebration, originally lasted five days. Slowly, Oktoberfest’s dates expanded to last sixteen days. With this, the celebrations were moved earlier and earlier into the year to take advantage of better temperatures and later sunsets.

A way to predict each year’s Oktoberfest dates? The last day of the Oktoberfest occurs on the first Sunday of October. Just add on the preceding two weeks! (Note: If the first Sunday in October is the 1st or 2nd of the month, the festival is extended slightly to run until Monday or Tuesday, whichever October 3 is. This is so that it can coincide with the public holiday Day of German Unity.)

This year, Schulz Bräu has chosen to extend our celebrations for the first time ever! With Oktoberfest not ending until the second Sunday of October.

1. Prost! = Cheers!

2. Oans, zwoa, drei, g’suffa! = One, two, three… drink!

3. O’zapft is! = It’s tapped!

4. Ich lade euch ein. = This round is on me.

5. Du hast eine super geile Lederhose an. = Your leather pants are really cool.

6. Dirndl = the traditional dresses you’ll see women wearing

7. Lederhosen = the traditional leather pants you’ll see men wearing; though, in Bavaria, they may be referred to as Krachlederne

Ein Prosit means “a toast to well-being” or “be well”. It is used to wish good health before drinking and is especially popular at Oktoberfest. Known as a traditional song, Ein Prosit plays an average of every 15 minutes throughout the Munich Oktoberfest tents.

You’ll find this song performed by almost every polka band that visits us during Oktoberfest. To join in, raise your beer in the air and sing along to the following lyrics:

“Ein Prosit, ein Prosit (A toast, a toast)
Der Gemütlichkeit (To cheer and good times)
Ein Prosit, ein Prosit (A toast, a toast)
Der Gemütlichkeit (To cheer and good times)


Märzen or Märzenbier (March beer) is a lager that originated in Bavaria. Märzen’s development is predicted somewhere in or before the 16th century and was brewed from fall to spring – due to summer heat creating skunky, off-flavors in beer. This time-strict process wasn’t based on brewing preference but was actually a law established by a Bavarian brewing ordinance to maintain beer quality.

With such a focus on beer quality, it’s wondered how brewers kept their beer fresh enough to be served the following autumn season. This issue was solved by storing their Märzen in cool caves during the summertime (along with a higher ABV for preservation).

Märzen, being largely available at the time, was the main beer present between the marriage of Prince Ludwig of Bavaria and Princess Therese of Saxony-Hildburghausen and thus became known as Oktoberfest Beer.

Locals Call Oktoberfest “Wiesn” – Pronounced “Vizen” (After the Married Princess)

The Amount of Goat Hair on a Bavarian Hat (a Tirolerhüte) Symbolizes the Owner’s Wealth

The Beer in Munich is Specially Brewed for Oktoberfest and Made to be Strong!

In 1896, Albert Einstein Worked as an Electrician for Oktoberfest

Postcards and Gifts are Sent from the Oktoberfest Pop-up Post Office



Schulz Bräu Brewing, LLC.